Google Maps has recently introduced a new feature that uses generative AI to help users discover new places based on their preferences and interests.
Through the use of generative AI, users can direct Maps to provide personalized recommendations, such “places with a vintage vibe in SF,” before a trip to the city.
Google’s AI models will analyze the rich information on nearby businesses, including photos, ratings, and reviews from the Maps community, to provide reliable suggestions.
The feature is designed to be more conversational than the ordinary search experience, allowing users to ask follow-up questions and refine their queries.
For example, if a user wants to find a lunch spot that matches the vintage vibe, they can simply ask “How about lunch?” and Maps will generate relevant options1.